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150 Years

Year
2026
Client
Glasgow Times
Newsquest Scotland
Discipline
Out-of-home
Print & digital
Deliverables
Taxi wrap · Roll-up banner
Display · Front-page feature
Glasgow Times 150th anniversary taxi wrap by the River Clyde

Design and brand work across print, digital and out-of-home — marking 150 years of Glasgow's own paper.

About project

Glasgow Times marked its 150th anniversary in 2026 with a campaign spanning out-of-home, digital and print. The work covers a wrapped taxi touring the city, a roll-up banner for the paper's newsletter arm, competition creative for online display, and the front pages that carried the celebration home.

Pupils holding the Glasgow Times 150 Years front page
Glasgow Times front page: Taxi helps celebrate 150 years

Project overview

CHALLENGE: Mark 150 years in a way that felt earned, not just decorative — something people would notice on the street, not just in print.

STRATEGY: Take the masthead physically into the city, then let the paper cover its own campaign as a genuine news story.

Pupils with the paper beside the wrapped Glasgow Times taxi
The Glasgow Wrap newsletter roll-up banner

What I did

EXECUTION: A full taxi wrap, a roll-up banner for the newsletter arm, digital display creative and a dedicated front-page feature.

RESULTS: Earned press coverage on top of the paid campaign — the wrap became a front-page story in its own right.

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